DEERFIELD, ILL. — Mondelez International, Inc. has agreed to buy the license to sell Cadbury-branded biscuits around the world from Burton’s Biscuit Co. The license will enable Mondelez — which already sells Cadbury chocolate products — to manufacture, market and sell the biscuits in North America, the U.K., France, Ireland and Saudi Arabia. Financial terms of the transaction were not disclosed.
Mondelez and St. Albans, England-based Burton’s have agreed that Cadbury-branded biscuits will continue to be manufactured in Burton’s factories by its employees under a co-manufacturing agreement. Burton’s employs more than 2,000 people in the U.K. at its three main manufacturing facilities in Llantarnam, Edinburgh and Blackpool, its chocolate refinery in Moreton and a central distribution hub in Liverpool.
Hubert Weber, executive vice-president and president of Mondelez Europe |