BASF expands its range of Betatene carotenoid food colors to help formulators move away from FD&C-certified color additives. Available as water-dispersible powders for beverages and oils for foods, the colors consist of natural mixed carotenoids capable of any shade from light yellow to orange to red. Depending on their level of inclusion, the colors can be noted as a natural source of vitamin A. The natural colors are sourced from marine algae grown in saltwater lakes in Australia and extracted using natural plant oils.
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