Sosland Publishing Co will join forces with the IBIE as the Official Media Provider and Platinum Level Media Sponsor for the 2016 event.

KANSAS CITY – Sosland Publishing Co., Kansas City, once again will join forces with the International Baking Industry Exposition (IBIE) as the Official Media Provider and Platinum Level Media Sponsor for the 2016 event.  Two leading publishers in the grain-based foods industry, including Sosland Publishing Co., have entered into official media sponsorships to provide in-book and on-line promotional opportunities, support for targeted marketing activities and educational programming. Media sponsors also will work with IBIE to convey news and reports of show developments in print and electronic communications.

The 2016 event is expected to bring the entire professional baking community together in record numbers. The 700,000-square-foot event will showcase the industry’s latest technologies, equipment and new product introductions as well as offer seminars, demonstrations and networking events.

“IBIE selected Sosland Publishing Co. due to its reputation in the grain-based food industry as a go-to resource for the latest industry news and trends,” said Michael Cornelis, vice-president of American Pan and IBIE committee chair.

 The Sosland Publishing Co. portfolio of media includes print and on-line magazines such as Food Business News and Baking & Snack, bake, InStore, Milling & Baking News, Panadería, bakingbusiness.com, bakemag.com, foodbusinessnews.net, insider industry reports and company directories, giving IBIE access to international and domestic markets in the grain-based food industry.

As the Official Media Provider for the 2016 event, Sosland Publishing Co. will produce the official IBIE Show Directory, the IBIE Today Show Dailies and the Innovation Showcase as well as manage all sales and advertising for the IBIE 2016 web site and mobile app.