LAKEVILLE, MINN. — Post Consumer Brands has partnered with Mondelez International to reintroduce Oreo O’s cereal. The cereal, which features Oreo cookie bits and a crème coating, originally debuted in 1998, but it was discontinued in 2007.
“Cereal lovers around the world have been asking to bring back this cereal for an entire decade, so we are thrilled to be able to work with Mondelez International to make this sweet dream come true,” said Roxanne Bernstein, vice-president of marketing at Post Consumer Brands. “Similar to the original cereal our fans loved, the new Oreo O’s will provide a total sensory overload of chocolate and cookies and crème sure to satisfy established and new fans alike.”
Post Oreo O’s will start rolling out to select store shelves this month and will be available at grocers nationwide beginning in January 2018.
