SECAUCUS, N.J. — Gary J. Pinkowski has joined The Manischewitz Co. as vice-president of sales and trade marketing. Mr. Pinkowski has more than 25 years of experience in the food industry with such companies as Campbell Soup Co., Frito-Lay, Inc. and Nabisco (where he headed customer marketing and broker sales).

Mr. Pinkowski most recently was senior vice-president of sales for Novartis O.T.C. Drugs and for all Novartis business at Wal-Mart, CVS/Caremark and Walgreens. Earlier, he was vice-president of sales for the Gerber Products Co.

“We are excited to have an individual of Gary’s stature join our team,” said David Yale, president and chief executive officer of Manischewitz Co. “His leadership, solutions-based selling approach and results orientation, will add greatly to the attainment of our growth objectives.”

In addition to Mr. Pinkowski’s appointment, Kevin O’ Brien, currently vice-president of sales at the Manischewitz Co., has been named vice-president of customer service and key accounts.