MILWAUKIE, ORE. — Melissa Meyers has been promoted to director of U.S. sales at Bob’s Red Mill. In her new role, Ms. Meyers will lead a team of 20 employees in driving domestic sales for all Bob’s Red Mill products.

Ms. Meyers has been with Bob’s Red Mill since 2012, most recently serving as Western regional sales manager, where she played a key role in nurturing existing retailer relationships and introducing the brand’s newly expanded snack line to category buyers. Earlier, she spent 11 years as a business development manager at Advantage Sales & Marketing.

“Melissa has demonstrated a unique ability to grow our business through strong strategic planning and data-driven decision making,” said Robert Agnew, senior vice-president of sales at Bob’s Red Mill. “It has been a tremendous last few years of growth for Bob’s Red Mill, even as competition increases both domestically and globally, and she has played a significant role in that success. As director of U.S. sales, we expect that trajectory of growth to continue.”