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Exclusive: Hostess c.e.o. on innovation, acquisition

05.25.2016

By Monica Watrous

Company unveiled new and reformulated products at Sweets & Snacks.

Mrs. Freshley’s refreshes to ‘make life sweeter’

04.07.2016

By Eric Schroeder

Flowers' snack cake brand unveils new logo and slogan as part of brand refresh.

Create Your Cupcake concept to debut in Atlanta

04.06.2016

By Eric Schroeder

New company allows customers to choose from more than 1,000 flavor combinations to personalize creations.

Hostess masters social media marketing

04.05.2016

By Matt Hamer

The team behind the giant 'Touchdown' tweet shared insights of working with an iconic brand.

McKee adds zing to Zebra snack line

04.04.2016

By Eric Schroeder

Snack cake maker launches three new items: Zebra Brownies, Zebra Cake Rolls and Zebra Plus Nutty Bars.

Health-conscious consumers still seek sweet snacks

01.14.2016

By Rebekah Schouten

Demand grows for healthier versions of packaged sweet baked goods.

Hostess launches five limited-time-only snack cakes

01.12.2016

By Eric Schroeder

Cupcakes, Donettes and SnoBalls to be offered through end of February.

Sweet news for sweet goods

01.06.2016

By Eric Schroeder

Sales of packaged cupcakes, donuts and other bakery snacks swing upward.

Flowers looks to make splash with seasonal Tastykake snack cakes

11.12.2015

By Eric Schroeder

Company to offer three new products and three returning products over holiday season.

McKee plans $102 million expansion in Tennessee

10.22.2015

By Josh Sosland

Project to include capacity expansion, new offices and conference center.

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