Seeds of change
Continued consumer interest in chia and quinoa has paved the way for more seeds and ancient grains in product development, including buckwheat, millet and spelt. In snacks, ready meals and beverages, seeds add flavor, texture and nutrition.
Hemp is hitting new heights, up 42% in global product launches on a CAGR basis from 2011 to 2016. Cereals, sports nutrition and snacks are key categories for hemp innovation, Innova Market Insights said.