Glutenfreeda gluten-free products
Glutenfreeda manufactures gluten-free products, including granola, oatmeal, burritos, sandwich wraps, tortillas and flatbreads.
 

GREENWOOD VILLAGE, COLO. — Flagship Food Group has acquired certain assets of Glutenfreeda Foods, Inc., including its brand portfolio and manufacturing facility near Seattle. Terms of the transaction were not disclosed.

Founded in 2006, Glutenfreeda manufactures gluten-free products, including granola, oatmeal, burritos, sandwich wraps, tortillas and flatbreads. Glutenfreeda products are available at Whole Foods Market, Sprouts, Publix, Loblaws, Wegmans, Kroger and other retailers.

"It’s been an amazing journey building and running this company,” said Yvonne Gifford, founder and chief executive officer of Glutenfreeda. “We have great products and great customers. What we needed was a great business partner. Flagship is the perfect fit for our business, our team and our production facility.”

Glutenfreeda facility
Glutenfreeda operates a 25,000-square-foot manufacturing facility in Burlington, Wash.
 

As part of the acquisition, Flagship will take over operations in Glutenfreeda’s 25,000-square-foot manufacturing facility in Burlington, Wash. 

“As our business has grown across the country, we need more production space,” said Patrick Moulder, chief financial officer and head of M.&A. for Flagship Food. “We hope that we can expand upon the operations in Burlington over time.”

Additionally, key members of Glutenfreeda’s management team will join Flagship, including Ms. Gifford; Jessica Hale, co-founder and chief marketing officer; and Greg Gifford, chief operating officer.

Rob Holland, Flagship Food Group
Rob Holland, c.e.o. of Flagship Food
“Over the past decade, Yvonne and her team have developed a tremendous portfolio of gluten-free and ‘better-for-you’ products that represent what consumers today want in their food products,” said Rob Holland, c.e.o. of Flagship Food. “Their brand mission is similar in many ways to the commitment we’ve made with our Lilly B’s brand and other products in our portfolio, and we see tremendous opportunity to combine forces to better serve our customers. Through our partnership, we hope to vastly expand the distribution of both brand portfolios while staying true to what makes them important to our consumers.”