PITTSBURGH — The Kraft Heinz Co. has announced that Planters Cheez Balls and Cheez Curls will return to grocery store shelves nationwide for a limited time. The cheese-flavored snacks were phased out 12 years ago but are returning following demand generated from online groups and petitions.
“We heard many impassioned pleas for us to bring Cheez Balls and Cheez Curls back over the years, and we wanted to give our fans a chance to reunite with their most-missed cheesy snack,” said Melanie Huet, head of brand building for Planters. “We made sure our Cheez Balls and Cheez Curls still have the same delicious taste, airy texture and fluorescent color you know and love, so our fans can enjoy a nostalgic trip down memory lane with every canister.”
Beginning in July, Kraft said it will roll out Planters Cheez Balls in 2.75-oz canisters and Planters Cheez Curls in 4-oz canisters at a suggested retail price of $1.99.