OAKBROOK TERRACE, ILL. — Sara Lee Frozen Bakery has added three executives to its leadership team, filling key roles in supply chain, human resources and technology.

Carson Funderburk has been named chief supply chain officer. He will be responsible for ensuring the company’s end-to-end supply chain is “efficient, sustainable and provides seamless resources and support to the manufacturing facilities,” according to Sara Lee.

Prior to joining Sara Lee, Mr. Funderburk was a director at General Mills, Inc. for nearly 17 years. Earlier he was with Procter & Gamble.

Matt Beliveau has been named chief human resources officer. Mr. Beliveau will work with Craig Bahner, chief executive officer, to build the company’s corporate leadership team.

Mr. Beliveau most recently was vice-president and chief human resources officer at Morton Salt. Earlier, he held various human resources director positions within General Mills, Inc. for 13 years. He also spent four years in the U.S. Army as a logistics officer.

Colin Schneid was named chief information officer. Prior to joining Sara Lee, he was director of information technology and head of I.T. at OSI Group. Earlier, he was I.T. manager for building products at Georgia Pacific.

“We are very excited to add three extraordinarily talented and experienced leaders to our team,” Mr. Bahner said. “They all have great track records of delivering world class business results, developing people and building organizations. Carson, Matt and Colin will help us attract, develop and retain great talent and enable our people to achieve their full potential within a culture that values and shows respect for all.”

Late last month, Sara Lee Frozen Bakery began operations following Kohlberg & Company’s acquisition of Tyson Foods’ frozen bakery business, including the Sara Lee, Van’s, Chef Pierre and Bistro Collection brands.

Sara Lee Frozen Bakery operates two manufacturing facilities in Traverse City, Mich., and Tarboro, N.C. The company plans to build a new R.&D. facility and test kitchen, including a pilot plant, co-located with the corporate headquarters. Sara Lee Frozen Bakery will employ approximately 1,300 at the headquarters and plant locations.