Unique flavors and partnerships dominate ready-to-eat cereal category. 

Marketing campaign touts underperforming brand’s nutritional benefits and product variety.

Acquisitions, namely in pet food, hoist bottom and top lines.

Food price inflation “remains on a solid path,” FMI-The Food Industry Association says.

Cereal manufacturer caps off first full year as stand-alone company.

Product formulated from such ancient grains as barley and millet.

Over 400,000 sign petition.

More than C$17 million earmarked for Cereals Canada, Protein Industries Canada initiatives.

11 of 18 items tracked post monthly increases.

ChiChi Foods is chickpea hot cereal.