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Articles by Beth Day

Is niche marketing the future?

01.09.2017

By Beth Day

New products aimed at specific consumers and their diverse lifestyles often provide a precursor for discovering the next big trend.

Americans still sweet on sweet goods

09.13.2016

By Beth Day

The US love affair with indulgence remains strong as ever when simple treats provide rewards for everyday feats.

Flavor innovation going nuts

08.15.2016

By Beth Day

Category has been fueled by spicy and sweet flavors.

Crackers: Healthy versatility

07.08.2016

By Beth Day

Offerings of thinner crackers and cookies are becoming a popular way to control calories and portion size.

Pretzels: Healthy halo, devilishly delicious

06.20.2016

By Beth Day

Category being driven by bold flavors and better-for-you attributes.

Snack makers deliver on innovation

06.13.2016

By Beth Day

'Other' salted snacks category grows behind organic, natural products.

Maximizing health, innovating style

06.07.2016

By Beth Day

Tortilla chip makers continue to innovate and deliver on demand.

Social media supports product launches

06.03.2016

By Beth Day

Online marketing is helping bakers bring their creations to a larger audience.

Salty snacks that indulge and excite

05.27.2016

By Beth Day

Sales reach $22 billion in 2015, led by potato chips.

Social media impacts consumer habits

05.10.2016

By Beth Day

Access to digital food is changing how people plan meals and shop for products and ingredients.

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