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Articles by Nico Roesler

Increasing brand engagement through emotional connections

04.17.2019

By Nico Roesler

Pinterest ‘s vertical strategy lead offers tips for creating consumer relationships.

Sustainable plastics: What bakeries need to know

04.11.2019

By Nico Roesler

Awareness of environmental impacts is driving change to more sustainable film and bag options.

How Grupo Bimbo, Flowers Foods and Campbell Soup save energy at plants

04.08.2019

By Nico Roesler

Bakers look to save energy and money by attaining certification from LEED and other organizations.

Insect protein snack wins ‘Snac Tank’ competition

04.03.2019

By Nico Roesler

A snack featuring protein from cricket took home $20,000.

Sparking online snack sales through ‘build, drive, earn’ strategy

04.02.2019

By Nico Roesler

I.R.I. outlines ways to grow online and in-store business, together.

To increase engagement, IBIE refines tools, education sessions

03.27.2019

By Nico Roesler

The tradeshow improves every three years by finding original ways to connect with attendees.

T.I.A. poised to celebrate its 30-year history at convention

03.21.2019

By Nico Roesler

The conference will feature fresh education sessions developed from survey feedback.

IBIE programming evolves to meet bakers’ needs

03.18.2019

By Nico Roesler

The energy and innovation driving the largest baking tradeshow in North America have been amplified to draw record crowds once more.

IBIE prepares for sharp rise of international attendees

03.08.2019

By Nico Roesler

The tradeshow is aggressively promoting the show at key events around the world.

Is sourdough experiencing a resurgence?

03.08.2019

By Nico Roesler

The time-tested bread gains favor in a market looking for healthier options.

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