Phytolon and Ginkgo Bioworks work on replacing artificial dyes.

Proposed bill similar to legislation signed into law in California in October.

Consumers driving flavor, color innovation.

Legislation will go into effect Jan. 1, 2027.

The bill targets Red No. 3, potassium bromate, brominated vegetable oil and propylparaben.

Steve Morris will succeed Craig Mitchell.
 
 
 

Cereal contains 20% daily value of vitamin D.

Proposed legislation in California may pressure more companies to stop using the ingredient.

Social media and Generation Z are driving the trend toward more colorful foods.

Deodorizing and masking technologies can avoid unwanted flavors and aromas.