Source:
1. Sosland Publishing® Circulation, December 2023. Average monthly opportunities to connect with customers x 12 months
2. Baxter Research Center, March 2023
3. BPA Report - December 2023. Print = 8,997 per issue (11 times per year)
4. Sosland Publishing Circulation. Average monthly digital circulation = Total qualified circulation + non-qualified circulation. 5,108 total qualified circulation (BPA Report, December 2023) + 16,602 Non-qualified (Sosland Publishing Circulation, December 2023)
5. BPA Report - December 2023
6. Sosland Publishing Circulation, December 2023 – Aggregate monthly distribution (distribution x frequency) for Morning Brief, Bakingbusiness.com Daily, Bakingbusiness.com Weekly, Baking & Snack Update, Operations Update, Product Development Update, Global Perspectives, Innovations Update, and Baking & Snack Pro Tips newsletters. No attempt has been made to identify or eliminate duplication that may exist across media channels
7. Sosland Publishing Circulation, December 2023 – may include duplication of viewers across/within channels (Total average Monthly Print Circulation x Readers per Print Copy + Average Monthly Newsletter Circulation + Average Monthly Bakingbusiness.com Sessions). Figure includes pass-along readership for print circulation.
8. BPA Report - December 2023, Total Qualified 11,700