Durum estimated at 40.5 bpa.

Part of General Mills’ Goodness We Grow Up On campaign.

Robert Day will take over as chief strategy officer.

Sun-dried tomato and spicy jalapeño flavors are trending.

New box to feature NFL players J.J. and T.J. Watt.

Fran Malecha to succeed retiring John McCreedy.

 Diversification provides enticement for snacking. 

General Mills adapts to altered market landscape.

Concerns about volume trends in new year.

He will succeed Lawrence Kurzius.